The article "Reebok deals up in the air" was about profits. It was a debate about different shoe company's wanting to sponsor the pro leagues. Such as, NFL, NHL, MLS and MLB. The shoe company's were Adidas and Reebok's, who were contemplating on who should sponsor the pro league. If Adidas and Reebok combine their company's, it would help costumers a lot. It could give them more opportunity's and choices.
If Adidas make a move to be the brand name associated with the leagues as part of a strategy to position Adidas and the premier performance brand. But even if it doesn't make that move, the sale of Reebok will necessitate amended agreements with the leagues. It's a good thing to combine the two company's according to the article. As stated, "When we talk about the collegiate licensed business, we have the licenses, but Reebok has the skills to produce, to be fast on the market, which we haven't used to the maximum potential. So combining the two, will give the pro leagues choices and each company has it's on advantage.
Reebok also owns more company's other than Adidas, they own 29. All combined together, including NFL, NBA, NHL, MLS, and MLB. Owning multiple company's has it's advantages and disadvantages. Having multiple is a good thing because it gives the costumer's many different choices and opportunities. It gives them an advantage to many different things. The disadvantages are that one company might be liked more than the other. It also could mean that one company could be taking over the other.
My opinion in all of the debating, it that it's a good thing to combine two different company's because it gives a lot of advantages to the costumers. It means they get a lot more sponsors. In conclusion, it's a good thing to combine, it gives a lot more opportunities than, just one company sponsoring. It helps out the costumers a lot.
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